Non-Spoiler question about Iron Man 3

[elfs]

Kouryou-chan, Omaha and I went to see Iron Man 3 for Mother's Day. It was an awesome movie, and the choice of Ben Kingsley as the villain was inspired and amazing. Robert Downey Jr. is in it to win it, and he's as good as always.

But here's the thing: Several times in the movie, Tony talks about "that thing that happened in New York." It's in the trailer, so I don't think I'm giving it away. There's a brief dialogue about the aliens and so forth.

Never are any other Marvel properties mentioned. Not once. The words "Avengers," "Shield," "Nick Fury," "Captain America," "Thor," and "The Hulk" are never mentioned throughout the film. "The big guy with the hammer" gets one mention. It's as if Iron Man 3 were following the conventions a parody porn film and never to using actual trademarks to avoid getting sued.

Does anyone have any good ideas why? It's like this strange vacuum in the middle of the script, like they were trying to cut Iron Man loose from the Marvel Universe for some strange reason.

Comments

[elfs.livejournal.com]

See, that's what I was wondering. But all of those characters are owned lock, stock and battlesuit by Disney.