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Elf Sternberg
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Date: 2011-12-19 06:01 pm (UTC)Take 10 individuals. Tell them that they can eat crap that will make them ill and costs more, but they can have instantly without lifting a finger. Tell them that they may also choose a different option where the food is better for you and costs less, but takes education, experience, time and effort by them to prepare it. Est. 8 out of 10 will take the lazy road so they'll have more time to do something they WANT to do. And business reaps fortunes off of the laziness of ordinary people.
Categorize your favorite grocery store into 1 (fresh) 2 (frozen) 3 (canned) or 4 (preprepared). Measure the linear distance the fresh food aisles have. Then count the distance for food that's frozen (if the fridges are on both sides, the distance is doubled). Now measure the canned and preprepared aisles. Average the scores. Your average is likely to be in the mid 3's -- Canned salt and cholesteral with just a hint of food matter in there someplace. So the same catering to lazy folks takes place in the grocery too.